Earlier this year, High Times added high-profile executive David Kohl as its CEO, suggesting that it was making an effort to capitalize on the interest in its core focus by using technology better. At the recent Business Summit it hosted in Washington, D.C., he sat down with MarketWatch’s Kathleen Burke for an interview. He discusses potential partnerships with major media players, its interest in courting traditional companies for advertising and how the industry is changing.
Read Kathleen Burke’s “How High Times CEO plans to take marijuana media mainstream”: http://www.marketwatch.com/story/how-high-times-ceo-plans-to-take-marijuana-media-mainstream-2015-12-17
The NCV Newswire by New Cannabis Ventures aims to curate high quality content and information about leading cannabis companies to help our readers filter out the noise and to stay on top of the most important cannabis business news. The NCV Newswire is hand-curated by an editor and not automated in anyway. Have a confidential news tip? Get in touch.